CISCO INTEGRATED COMMERCE PLATFORM
0 to 1 Mindset Product Strategy and Design for a High-Profile and Complex Integrated Customer Lifecycle and Commerce Platform Supporting 50+ Billion in Sales.
This case study provides a good example of how I worked both hands-on as an IC designer and as the team lead / conduit between multiple business stakeholders to define the project needs and requirements, drove new research that proved to be pivotal, provided direction to my designers and ultimately provided experience strategy and designs that successfully achieved approval from the SVP to advance the work to the next phase of production.
